🍵 THE FULL TEA 🍵
The Story behind STACK
STACK is a platform through which custom apparel and footwear can be designed and ordered on an ad hoc basis with scalable wholesale pricing for inventory or sampling.
Using my family’s suit making adventures in Seoul as inspiration, we allow our users the full width and length of textile to slightly alter or completely redesign garments, while we allow our component library to be used for building new shoe styles.
This is a simple depiction of how STACK can provide users the ability to alter the dimensions of a garment.
Above is a depiction of the step-by-step flow users go through to alter footwear.
This is a full walkthrough of how STACK can be utilized in existing factories to enable fulfillment of custom garments.
Let’s get into the story behind where this idea came from.
Growing up in Seoul in the 90’s was impactful for me in ways that took adulthood to fully understand and appreciate. One major influence Seoul has always had on me was fashion. At the age of six my parents, stationed in Seoul with the US Army, started taking me to a place called ‘The Ville’ in Dongducheon to gobble down kimbap, drink hot cocoa in the freezing temperatures, giggle while I get my cheeks pulled by aujima’s and adashi’s teaching me basic Hangul, and to custom make matching family suits for church with the incredibly talented tailors there. The apple certainly did not fall too far from the tree, because in 2013, I was stationed in Donducheon by the US Army. After my Battery Commander caught wind that I loved fashion he introduced me to a friend who worked at Seoul Fashion Week.
Two years later, God opened doors for me to become The First Black Fashion Designer at Seoul Fashion Week. I went on to show at New York Fashion Week where the brand became a favorite to celebrities and other influencers.
“NEXT IN FASHION” ON NETFLIX
After my experience on Netflix's "Next in Fashion," in 2020, I prayed to God asked what was next for me. The show had such a massive impact to my career and I struggled with the idea of how to best serve the wave of attention the brand and I were about to receive. Out of all of the ideas, one felt anointed. I recalled the 2nd episode of “Next in Fashion”.
During the Prints and Patterns Challenge episode, we were given access to a package of technology that included digital textile printers and laser cutters. From our own graphic designs we could create custom prints that would be later used to create custom clothing.
The vision I received was to create a scalable automated supply chain around this capability that would allow me to meet the demand of individual customers while offering the solution to other designers. Within the year, I applied for my first provisional patent for STACK.
The prints and patterns looks that wowed judges and went on to be seen by millions of viewers around the world, including Times Square in NYC. I’m grateful to God.
Right as COVID-19 struck NYC, I was called to lead a team as the Joint Task Force Civil Support (JTF-CS) Military Historian for FEMA, to document the unprecedented response to COVID-19 for the nation’s official history. Our team did work as a part of a nationwide effort to ensure future generations have data on conducting pandemic response.
Balancing my military duty and the vision, my team and I worked on a collection named Dragon Slayer. This was the first time I used the type of made-to-order fulfillment my parents introduced me to when I was a child as more than just a sample development solution—that manual solution is now what STACK automates through Oracle Netuite integration.
STACK—a vision inspired by a divine moment of insight.
The red blot on the STACK logo signifies the blood of Christ, a constant reminder of His sacrifice and the origin of the idea. I'm honored to blend my creativity with a divine calling, using this platform to share the message of Jesus Christ. As a vessel, I'm thrilled to contribute something that reflects God's favor in my life.
Blessings,
Julian Woodhouse
CEO, STACK